Category: Company Insights

If you regularly browse the internet on your mobile, you may have noticed something a little different about our website: we have adapted our existing design to make it responsive. So, whether you're browsing our website on your desktop computer or on a smartphone, the page will ‘respond’ by adjusting the design elements to better fit the given space.

Give it a try right now: simply grab your mobile and visit Alternatively, you can visit the same page on your desktop computer and resize the browser window to the size of an iPhone. Watch as the page elements move and resize simultaneously – this happens because the new website has been coded in such a way that it can detect a different window size and respond accordingly.

Screenshot of a responsive page on the De Facto website

Every page on our website looks great on mobile devices and desktop computers alike, thanks to our new responsive design

Because our website is now responsive, it’s easier than ever before to access product information or get in touch with us when you’re on the move. The responsive site also has SEO benefits for us: Google strongly recommends responsive web design as the ideal mobile SEO solution.

Companies without a responsive website run the risk of their content not being seen by mobile users. According to a recent study, the majority of mobile users will close web pages that have not been optimised for smartphones.¹

If you might be interested in a responsive website for your business, why not have a chat with our Online Services team?

If you’d like to find out more about responsive web design, take a look at this page on our website.

In addition to making all pages on our website responsive, we’ve also introduced a brand new careers section. Previously, all vacancies were listed on a single page. Now, job seekers can navigate to the relevant page for their level of experience – whether they’re a graduate, school leaver or have already worked in a similar role to the one being advertised. Each page also includes links to interviews with current De Facto employees, providing their personal insights into what it’s like to work here. Take a look at the new careers section here.

Screenshot of the careers home page on the De Facto website

Our brand new careers section provides plenty of information for job seekers

We hope you enjoy using the improved website. We’d love to hear your feedback – please feel free to contact us at any time with your comments.


¹ What Users Want Most From Mobile Sites Today, Google/Sterling Research/SmithGeiger, US, July 2012


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About the team behind this blog post
De Facto Software's Online Services team specialises in digital marketing and web/app design and development. Click the link to find out more about our responsive web design solutions.